Buy your car on the Internet instead of dealership vehicle, crazy idea or good plan? According to a study commissioned by Facebook, almost all motorists prefer the Internet. 97% of purchase intentions now start with a search on the Web. Some do not even make concessions and deliver at home.
But, specifically, what are the advantages of finding the product you want on the Web?
First of all, it saves time, you can make your choice quietly at home. No need to move, except possibly for picking up the package.
Specialized sites multiply virtual visits, with photos and videos of models taken from all angles. Not to mention the immersive 3D glasses that democratize and give the impression of the sofa in your living room.
The purchase on the Internet is a new concept, the actors try to make a place in the market multiplying the promotions to retain a clientele. Good offers are therefore to take advantage.
They are offered by agents, who act as intermediaries, or directly by a new generation of 100% distributors on the Internet.
For example, of the 37,000 cars sold in 2017, 70% were manufactured remotely. When making purchases in batches instead of in the unit, net players manage to negotiate discounts of 10, 15 or even 20% compared to market prices. That’s several thousand euros for a premium model.
Once the purchase is made on your site, the product is delivered within 48 hours or less, depending on where it comes from.
When ordering your product on the Internet, you benefit from a “satisfied or reimbursed” guarantee. If the delivered product does not meet your expectations, you have, as required by law, fourteen days to retire.
The seller then has the obligation to reimburse you, minus the registration card and the additional costs.
Electronic commerce represents approximately 10% of sales, even in the sector where it is strongest, travel represents only 46% of the market, e-commerce can still progress, but it will not erase other forms of distribution.
On the contrary, what the client requests is having the option to buy on his computer, through his phone or in the store. At Buyviu.com UK, your order is safe and will meet your expectations.
The evolving model of commerce combines physical with online commerce.
This leads to a double evolution, the first trend is the development of omnichannel commerce, which allows you to enjoy the best of each system: the ability to place orders from your home and pick up your purchase at the store, place orders in the office and receive from home or place orders in One store and it will be delivered in another place.
The second evolution is that, compared to sites that offer access to thousands of products 24 hours a day, stores must adapt.
First they must be able to open more freely, on larger beaches. Above all, they must offer more services, for example, catering, fruit and vegetable cutting, 3D printing, etc.
The store finds what makes the essence of commerce, the pleasure of buying, human contact, advice. The symbol of the strength of the stores is that the giants of e-commerce are now seeking to buy.
E-commerce is not going to make stores disappear, but it should encourage them to evolve. Traditional retailers have been slow to take the digital turn, which leaves e-commerce players in the hands of large market shares.
E-commerce is only a threat to those who refuse to adapt. For others, on the contrary, it is an opportunity. It is not only a tool for online sales, it is also a way to take consumers to stores.
With the “click and collection“, which consists in eliminating a product ordered online from a store, one in three orders leads to an additional purchase during the visit to the point of sale.
In summary, online shopping is cheaper and convenient for the customers, you can compare products and prices, find what you want in another country and receive your order in a few days. This type of commerce is growing more in the next decade.