Modern marketing can be quite difficult, especially for those that are not tech-savvy or up-to-date on current social media trends. Unfortunately, once you fall behind the times in marketing, it is extremely hard to catch back up.
Trying to figure out what works and what doesn’t can be very overwhelming. The difficulty and nuance of digital marketing are why we recommend consulting marketing professionals.
Mint Global Marketing is one of these professionals. They have been in the marketing business for almost three decades, which means they have seen it all and know what works and what doesn’t.
We had the pleasure of talking to a business owner who has recently worked with Mint Global Marketing and inquiring about their experience with the marketing agency. Here is what they had to say:
Tell us about your business before working with Mint Global Marketing. What was your previous marketing strategy?
I opened up my business without even thinking about marketing, to be honest. I paid to have a fancy website created and then I figured that a good product will sell itself. I was sort of right.
I did really good business in the beginning, I was making weekly shipments and turning a nice profit. However, that business eventually died down once my initial customer base had what they needed. After that, business was very slow.
My Facebook posts wouldn’t get many likes or shares, and I really had no idea how to use Instagram or anything else.
Was there any particular element that drew you to Mint Global Marketing? How did you find them?
I found them recommended on some forum when I was browsing online. One person mentioned how important marketing was, otherwise, a business will only reach its initial customer base.
It clicked that this is exactly what happened to me. I asked about potential marketing agencies and they recommended Mint Global. I checked out their website and liked what they had to offer so I contacted them and never looked back.
Are they professional? What was your working experience like with them? Would you work with Mint Global again?
They were a pleasure to work with. I loved every second working with these pros. They are very professional all the way.
I’m not a fan of being patronized, which I find happens a lot in the business world. Mint Global’s team didn’t patronize me at all. They answered all of my questions, and it really felt like they were trying to help me succeed as opposed to trying to milk me for money.
Are there any techniques that Mint Global opened your eyes to? Do you still use those techniques?
Beyond techniques, they taught me concepts. I learned about lead generation, brand building, and how I can use each social media platform to its full potential.
They taught me about influencer marketing, which is one of their specialties. I’d never even heard of it, but they explained it to me and showed me their network of influencers that could reach my target customers.
We ran a promotion and the sales it generated blew my mind. It is definitely something I’m going to continue to utilize.
How did your business perform after working with Mint Global? Was it positive, negative, or about the same?
As I said, the influencer campaign was unreal. The initial impact it had was a little overwhelming, but since then, my sales have remained high, yet sustainable.
I plan to contact Mint Global Marketing again in the future when I’m ready to grow so that we can run another, more aggressive campaign.
Related Reading: 5 Benefits Advertisers Will Experience With Mint Global Marketing